“I have enjoyed collaborating with the rock-it team over the years – and still do on the regular! Every team member is so generous with their time, knowledge and amazing ideas! Our editors and freelancers are also always grateful to be working with rock-it.”

Joanie Pietracupa, EIC of ELLE Canada, ELLE Québec and VÉRO Magazine


“I’ve been working with Deb Goldblatt’s team of publicists throughout my magazine career—they’ve helped me access the information, products, experiences and images I need for too many stories to mention. I think Rock-it is one of the most versatile agencies in Canada, and I have full confidence in working with them on the beauty, health or lifestyle beat..”

Rani Sheen, Executive Editor, THE KIT


“Debra and her team at Rock-it Promotions are some of the hardest-working, most focused and might I add, lovely women in the industry.  Not only do they represent some of the highest profile names and events, but they’re also super apt at getting everything you need on-time.  They bring low stress to high stress situations and that is plain and simple invaluable.”

Sasha Tong, Senior Fashion Segment Producer, etalk


“I’ve had the pleasure of working with the stellar team at rock-it promotions for more than 18 years. Collaborating with the associates at all levels is a consistent pleasure. I have come to rely on them to be competent, well informed and always quick to respond with product details, samples for photo shoots, etc. and always respectful of deadlines and lead times. The level of commitment they demonstrate towards the needs of the media makes them stand out from the crowd. When I immediately associate a brand with a specific agency – and in turn, can easily track down an associate for assistance – then they are, indeed, rock stars.”

Brenda Morrison, Contributor, Food & Drink


“Working with rock-it is always a blast. The rock-it promotions team have a unique talent for pitching – not just a story idea, but also an angle – and this individualized approach is hugely appreciated. The entire team bends over backwards to make sure media members have the information and access that they need, whether before or after an interview or event.”

Maryam Siddiqi, Lifestyle Editor, The Globe & Mail


“rock-it promotions is a group, led by Deb, that truly enjoys the work that they do. The organization is a great reminder that integrity and fun are the only way to get the job done!”

Teri Hart, On-Air Host and Supervising Producer, The Movie Network


“I’ve been lucky enough to work with Debra and her team for over six years. Not only are they unbelievably talented at pulling off fabulous events for everything from the Toronto International Film Festival to Fashion Week (along with the best brands in the business), but they also always do it with a smile. It’s always a pleasure to work with rock-it promotions!”

Mary Kitchen, former host and producer on CityTV (current on-air correspondent on OMG! Insider)


It’s always a pleasure to work with Debra and her staff. She’s upfront, driven and works hard to make things happen. I’m always pleased if I know Debra is on the PR team we’re working with on any editorial projects.                                                                                                                                              

Noreen Flanagan, Editor-in-Chief, Elle Canada


Working with Debra and her team is a pleasure. I can tell from their pitches that they’ve taken care to learn about the publication I edit and that they’ve worked to make their ideas original ones. Because of this, I always make time for them.

Maryam Siddiqi, National Post


There are few PR companies I enjoy working with as much as rock-it promotions. Debra Goldblatt-Sadowski and her team of savvy, smart and exceptionally competent publicists make generating story ideas, working on large-scale projects and replying to email fun and exciting (it *is* possible). I can count on this team to tailor their pitches perfectly to my needs, to promote products they believe in and to give me the inside scoop on buzz-worthy events/clients. rock-it’s always a pleasure to work with and the team is also a hell of a lot of fun to know.

Sarah Kelsey, Editor-in-Chief , Style Editor


rock-it promotions is always a pleasure to work with. They pitch me great brands, supply us with products whenever we need them, and are pleasant, efficient and helpful. Most importantly though, they have a keen understanding of what Sharp is all about – something I value highly in the PR teams I work with.

Jeremy Freed, Editor-in-Chief, Sharp Magazine and Sharp: The Book for Men


Working with rock-it is always a blast. Debra has a unique talent for pitching – not just a story idea, but also an angle – and this individualized approach is hugely appreciated. Her team bends over backward to make sure media members have the information and access that they need, whether before or after an interview or event. What impresses me most about rock-it is its unrivalled range of clients, from household names to household products, fundraisers to fun shops. If this is what Debra has accomplished in 12 short years, I expect to be blown away by all that rock-it will achieve over the next decade.

Amy Verner, Style Reporter, Globe and Mail


Working with rock-it promotions has always been a pleasure. No muss, no fuss, no attitude. Deb Goldblatt does all the heavy lifting and sets up interviews and events so they evolve flawlessly. Wish the rest of my work life could run as smoothly.

Rita Zekas, Trends and features writer, Toronto Star