A disciplined strategist, Marela draws from over 10 years of communications experience covering media, public relations and crisis management. Her broad perspective is shaped by having practiced communications in five countries, leading the execution of spectacular programs that deliver business-oriented results. Marela has extensive in-house and agency experience in travel, hospitality, luxury, retail and lifestyle with expertise representing blue-chip clients, international organizations and high profile events both in Canada and abroad. At rock-it promotions, she leads teams whose passion for PR drives the pursuit to generate maximum brand awareness impact for our clients. She advocates applying strong creative vision to every PR program, anchored by emotive storytelling that connects clients to desired target audiences.
Fun fact: Marela likes to travel without an itinerary and credits her best travel memories to getting lost on her way to a tourist spot.