rock-it promotions in the press:
In January 2000, Debra Goldblatt-Sadowski launched rock-it promotions, a lifestyle-based public relations firm in Toronto. rock-it promotions is now recognized as one of the country’s leading boutique lifestyle agencies by media members across print, TV, radio, online and the blogging community. Our extensive experience leading campaigns for premium local and national lifestyle brands means we are closely connected to the journalists and producers who will offer the greatest publicity impact for our clients.
Our team’s attention to detail, respect for deadlines and targeted pitch angles have resulted in hundreds of millions of top tier media impressions each year across major local and national outlets.
The goal of rock-it promotions is simple. We create inventive public relations campaigns that build recognition and generate high volume, quality media coverage for our clients. We get people talking.
Suite on the SIXth (formally known as Tastemakers):
Debra was the first person in Canada to start a full-service product placement company specializing in celebrity gifting, called Tastemakers (along with Leesa Butler, Vice-President of Operations). Modelled after swag lounges in the United States, she recognized a missing niche here, and launched the first lounge at the 2005 Toronto International Film Festival. Years later, Suite on the SIXth is a well-recognized and trusted lounge at the festival, and has also operated at other high-profile events including the Juno Awards, Gemini Awards and more. Talent who have visited Suite on the SIXth include Frieda Pinto, Geoffrey Rush, Scott Speedman, Kat Dennings, Lily Cole, Don McKellar, Russell Peters, Abigail Breslin, Amanda Crew, Colin Firth, Woody Harrelson and many more. Suite on the SIXth has appeared in the Wall Street Journal, Us Weekly, Breakfast Television, Globe and Mail and many more.
For sponsorship inquiries or more information, please email buzz@rockitpromo.com.